AI-Driven Business Innovation: Strategy, Human–AI Collaboration and Responsible Transformation (AIBI)

I. Objectives

Artificial Intelligence (AI), particularly generative AI (GenAI), is transforming how organisations innovate, compete, make decisions and create value. This special session provides an interdisciplinary forum for researchers, educators and industry practitioners to examine the strategic, organisational and human dimensions of AI-enabled business transformation. It invites evidence-based research on how businesses can move beyond experimentation with AI tools towards responsible implementation, measurable value creation and effective human–AI collaboration.

The session aims to connect both current and emerging AI and GenAI capabilities with business strategy and practice; examine the opportunities, limitations and risks of AI-supported decision-making; and advance practical frameworks for responsible adoption, governance and organisational change. Particular emphasis is placed on maintaining human judgement, agency and accountability in AI-enabled business processes.

II. Scope

We welcome conceptual, empirical, design-oriented and practice-based contributions, including case studies and evaluations of AI applications in business. Topics include, but are not limited to:

  • AI and GenAI in business strategy, innovation and digital transformation
  • AI-enabled business models, entrepreneurship, customer experience and value creation
  • AI adoption, organisational readiness, leadership and change management
  • AI literacy, workforce capabilities and the future of work
  • Responsible AI: ethics, governance, transparency, bias and accountability
  • AI-driven marketing, social media strategy and business analytics
  • Measuring AI business value, performance, productivity and implementation outcomes

III. Submission link: click here

Please select the Track/Session: “I-Driven Business Innovation: Strategy, Human–AI Collaboration and Responsible Transformation (AIBI)” during submission

IV. Session Organizers

  • Matt Glowatz, University College Dublin, Ireland, email: matt.glowatz@ucd.ie
  • Ranul Thantilage, University College Dublin, Ireland, email: ranul.thantilage@ucd.ie
  • Jurgen Rudolph, Kaplan Higher Education Singapore, email: Jurgen.rudolph@murdoch.edu.au